In a significant move to bolster agricultural modernization and community empowerment, JAKARTA SnackVideo officially launched the third season of its CSR Prosperous Village 2025 program in Keniten Village, Ngawi Regency, East Java, on November 30, 2025. This season, the program is centered around the theme ‘Education & Agricultural Technology,’ aiming to enhance village modernization and equip communities with the skills to tackle future agricultural challenges.
Ngawi Regency was strategically chosen as the opening location due to the pressing need for technological adoption in agriculture. Ngawi Regent Ony Anwar Harsono underscored the importance of technology in driving the efficiency and sustainability of the agricultural sector. “Technological utilization is no longer an option, but a necessity,” he stated on December 8. “With innovation support such as agricultural drones, farmers can increase efficiency without compromising land health and environmental quality.”
The opening ceremony was marked by vibrant festivities, attended by over 800 villagers. The event kicked off with a joint exercise and a traditional Saman dance performance by local elementary school students. To reinforce agricultural technology education, SnackVideo collaborated with partners like DJI Agriculture, which demonstrated the use of agricultural drones for precision spraying and land mapping. Realme added to the excitement with an interactive zone offering Realme C85 mobile phones as the main prize, while Grab introduced digital services to support daily village activities.
Beyond educational activities, the event featured various traditional competitions fostering community togetherness. The Ngawi District Health Office also provided free health check services for over 190 residents. As a tangible support for farmers, SnackVideo, through its ‘Snack Advance Village’ program, donated a unit of agricultural drones to Gapoktan Tani Abadi, complete with sprayers, grass-cutting machines, and other essential equipment. This initiative is expected to boost agricultural productivity and strengthen farmers’ capacity to meet modernization needs.
Yulika Satria Daya, Head of Government Relations at SnackVideo, highlighted the broader vision: “This is the first step. Through the roadmap of Sejahtera SnackVideo 2025 Village, we will continue to encourage digital transformation and agricultural empowerment in East Java and other regions.”
With the launch of the third season in Ngawi, SnackVideo’s CSR program expands its focus from sports development and education to smart agricultural acceleration. This initiative represents a collaborative effort between technology and community empowerment, aiming to unlock the best potential of villages in the digital era. The program’s emphasis on agricultural technology is particularly timely, given the increasing need for sustainable and efficient farming practices in the face of modern challenges.