In the ever-evolving world of agriculture, technology continues to play a pivotal role in shaping the future of farming. This week, we’ve encountered a wealth of content that offers a unique glimpse into the industry’s technological advancements and the human stories behind them.
A standout piece comes from RDO Equipment Co., where we join Tyler Z., the company’s Tillage Product Manager, for an in-depth look at the realities of autonomy in 2025. The video provides a behind-the-scenes perspective on how autonomy is being implemented in the field, including the setup and support of demos, runtime efficiencies in real field conditions, and how autonomous tractors are helping farmers maximize tight operating windows. This insight is invaluable for those looking to understand the practical applications of autonomous technology in modern farming.
Similarly, PTx Trimble shared a video showcasing their OutRun autonomy system in action. The system is designed to assist mixed fleet farm operations that are struggling to find help during critical times of the growing season. This highlights the growing trend of autonomy as a solution to labor shortages, a challenge that many farmers are currently facing.
On a more personal note, Tony Thelen offers practical advice on navigating bad days at the office. His article, “8 Ways to Navigate a Bad Day,” provides actionable tips to help professionals “survive and advance” through challenging times. This is a reminder that while technology is a driving force in agriculture, the human element remains equally important.
In a move that could have significant implications for the precision farming world, memory chipmaker Micron has announced it will exit its consumer business to focus on advanced memory chips used in artificial intelligence data centers. This decision comes amid a supply shortage of essential semiconductors, which has led to a skyrocketing price of RAM sticks. The impact of this shift on precision farming remains to be seen, but it’s a development worth keeping an eye on.
Lastly, we see the value of mentorship and hands-on learning in the agricultural industry. Beau Dvorachek, strategic solutions manager for Wisconsin John Deere dealer Riesterer & Schnell, leads a roundtable discussion with three young technicians who started as high school apprentices. The discussion underscores the diverse paths into ag equipment service, even for those without a farming background, and the importance of mentorship in these careers.
These stories collectively paint a picture of an industry that is embracing technology while also valuing the human experience. As we continue to explore the intersection of agriculture and technology, we invite you to share your thoughts and experiences. If you have something you’d like to share in “This Week,” please send us an email. Let’s continue the conversation and learn from each other.

