Author name: John Hutton

Machinery manufacturer New Holland is taking bold steps towards a more sustainable future with its ‘Clean Energy Leader Strategy.’ The company is at the forefront of exploring alternatives to traditional diesel-powered vehicles, signaling a significa

AutoAgri AS and Ekobot have announced an exciting collaboration that has the potential to revolutionize the agricultural industry. The partnership aims to adapt Ekobot’s intelligent weeding tool to be integrated with AutoAgri’s autonomous implement c

High-quality on-farm connectivity is increasingly recognized as a crucial element for farmers looking to maximize the potential of their precision agriculture technology. The recent partnership between John Deere and SpaceX to provide a SATCOM servic

After over 25 years in the market, the landscape for autosteer retrofit kits is experiencing a significant shift. The recent analysis of the market for universal brand independent autosteer systems reveals a notable trend – many independent manufactu

The global market for imaging technology in precision agriculture is on a steady growth trajectory, with a market value of US$ 955.4 million in 2022. According to a report by Persistence Market Research, this market is projected to reach US$ 1,042.3

The Future Farming & Food Experience 2024, set to take place on May 30, is generating immense excitement within the agricultural community. Hosted by the Dutch Farm of the Future in Lelystad and the National Fieldlab Precision Agriculture, this event

John Deere and GUSS Automation have once again pushed the boundaries of agricultural technology with the unveiling of the world’s first fully electric autonomous herbicide orchard sprayer, Electric GUSS. This groundbreaking machine made its debut at

Carbon Robotics has unveiled the latest innovation in agricultural technology with the introduction of the Track LaserWeeder, a groundbreaking model set to revolutionize weed management in diverse soil types. This new addition to the Carbon Robotics

Yanmar, the renowned engine and machinery giant, is making significant strides in the realm of autonomous offerings. While the company has long been known for its autonomous tractors featuring diesel engines, it has recently expanded its portfolio to

Israeli startup Robotic Perception is making strides in the development of a robotic pruning solution for orchards and vineyards. The company recently unveiled its first prototype at the World FIRA event, showcasing its innovative approach to automat