Precision Agriculture

AGCO dealers are already marking their calendars for the 2026 Precision Farming Dealer Summit, set to take place in St. Louis, Missouri. This early enthusiasm is fueled by a strategic move from AGCO, which has integrated attendance to this premier ev

The West River Research Farm Field Day, scheduled for June 11, promises to be an enlightening event for farmers and ranchers eager to stay ahead of the curve in precision agriculture. This year’s focus is on cutting-edge technologies designed to enha

In the ever-evolving landscape of agriculture, precision farming continues to push boundaries, driven by innovation and a deep understanding of the industry’s past. This week, we’ve seen a blend of historical reflections, cutting-edge technology impl

At Agrishow 2025, the largest agricultural trade show in Latin America, XAG and CNH Industrial made waves with the launch of two new high-performance agricultural drones, the P150 and P60. This collaboration marks a significant stride towards deliver

In the rapidly evolving landscape of precision agriculture, CropScanAg has taken a significant stride forward with the development of an advanced Near-Infrared (NIR) On-Combine Grain Analyzer for Case IH and New Holland’s next-generation combines. Th

This week, the agritech world buzzed with innovations and insights, offering a glimpse into the future of farming. From autonomous robots to drone technology and precision planting, the industry is rapidly evolving, driven by a need for efficiency an

In the rapidly evolving landscape of agricultural technology, Brilliant Harvest (Brilliant) has swiftly established itself as a formidable player, demonstrating remarkable commercial success just eight months post-launch. The company’s conversational

CNH Industrial, a major player in the agricultural equipment sector, has set ambitious targets to boost its agricultural segment’s operating margins from the current 12.5% in 2024 to a robust 16-17% by 2030. This strategic goal is underpinned by a si

In the perpetual battle against crop-devouring pests, farmers have long relied on chemical pesticides, often at significant environmental cost. However, a novel, eco-friendly solution is emerging from the labs of Kennesaw State University, where assi

In the heart of Illinois, a new chapter unfolds for Birkey’s, a name synonymous with agricultural excellence and community engagement. The dealership has welcomed Mike O’Neil as the store manager for its Bloomington location, a move that underscores